Media & message training
The modern era of 24/7/365 always on digital communications is a daunting challenge - but it's also a great opportunity. How you handle the media spotlight or political scrutiny determines how you are judged by the public. Dealing with the pressure, mastering your arguments and delivering them in a controlled calm way doesn't come naturally to anyone. Fail to prepare, or prepare to fail.
Our suite of bespoke services are designed to replicate real life scenarios - broadcast or print interviews, Select Committee meetings, analyst presentations and so on.
We can help with:
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How the media is changing and how this affects you. Where are the opportunities? Where are the threats?
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Honing your message. Do you say what you mean? Is what you say understood? What are the unspoken messages?
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Delivery. Real life simulations from poodle to Paxman to make you match-fit for the interview. These can be tailored to your specifications including:
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National, trade and local media;
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TV and radio broadcast;
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Public meetings, speeches and internal and external presentation;
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Parliamentary committees, consultations and inquiries.
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Simulation sessions can be filmed and played back to help participants understand how they come across. We also provide tip-sheets and manuals to help you where we're not there.
